Shruti Sancheti built her label by resolutely working to revive Indian weaves—without sacrificing modern design for sustainability. "I have been mesmerised by the restrained opulence of diverse handwoven textiles from a young age and ever since these weaves shaped my design sensibility. I also feel that India is one of the few countries which has retained its weaving tradition and today the world is looking towards our nation, so it is imperative that we showcase our legacy of weaves and textiles" she mentioned to me a few weeks before the showcase at Amazon India Fashion Week.

For Spring Summer 2017 Shruti added a bohemian discipline to her signature style. Inspired by European folklore, the designer deftly blended handwoven denim, khadi silk, cotton, mulberry silk and chanderi with a European sensibility—not an easy feat to accomplish. Yet given her expertise it was a perfect merger of aesthetic and inspiration. There was an elegance and hauteur in the base fabrics teamed with suede and mesh, crafted into maxi's, midis, pleated skirts, off- shoulder blouses and dresses, wide-leg pants, asymmetrical reversible jackets and bombers—all embellished with petit point embroidery, appliqués, cut work and bead-work. Textures appeared in the form of rivets and eyelets. PS I loved the handwoven eco-friendly denim crop top and miniskirt!

— JASMEEN DUGAL