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Fashion and Celebrity Parties

Head of Designing at INIFD before diversifying into fashion design, Shruti Sancheti built her label by resolutely working to revive traditional weaves—without sacrificing elegance and edginess for sustainability. Initiatives include working with Weaver's Centre in Nagpur, sourcing directly from the weavers of Vidharbha in Maharashtra, working with Indrayani Weaver Center to revive weaves specific to the region. So, when she launched her flagship in Mumbai for her core line followed by a standalone store in Delhi for her pret line, it received a huge response from the Fashion fraternity, friends and family. Cheers!

— Jasmeen Dugal

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