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IBFW DESIGNER OHAILA KHAN

— Jasmeen Dugal

Daughter of a designer and producer of handmade embroideries for the biggest fashion houses in New York and Europe, Ohaila grew up in a rarified ambience. Enchanted by a ray of Fashion since a young age, Ohaila enhanced her knowledge at London School of Fashion and subsequently launched her label. In conversation.

 

I'm based in Bombay and was inspired by Fashion since a very young age and decided I wanted to be a fashion designer at the age of six when I wrote an essay in school that my ambition in life was to be a fashion designer. I decided to stick with it and graduated in Design from The University Of The Arts- London College Of Fashion where I intensively trained in the field. When I returned to India I worked with ace Bollywood designer Manish Malhotra as an assistant designer, where I learnt more about Indian fashion, by working on fashion shows and collections for stores and customers. Subsequently, I joined my family business which is an export production house that works on developing embroideries for top European couture houses worldwide. I worked on developing embroidery swatches and sampling for these designers, which increased my knowledge in hand embellishment and European standard of work. All of this helped me grow and learn about my profession.

 

As a designer I have a strong focus on classic elegance and how it overpowers temporary trends. We love having fun with fashion but keeping in mind wearability of an outfit during the designing process. I always ask myself — what is the occasion an outfit can be worn to and what kind of a woman would wear it? We aim to create pieces that can go from ramp to rack without apprehensions.

 

Right now, we are very excited about India Beach Fashion Week as we are planning on showcasing a destination wedding collection with a resort couture sensibility. IBFW is the best platform to present a collection of this kind. Although it is not beach wear we would imagine it to be ideal for a wedding on a cruise. Inspired by the folds of the wild mushroom, its complexity and exotic aura, whose presence signifies fertile soils, This collection has been created to bring to the forefront the exotic independent woman who is looking for understated chic ensembles with the the right balance of drama. On the day of the showing, I look forward to the support of a strong team… and a lovely long nap on the beach listening to the waves of the ocean and enjoying the cool breeze after a fabulous showing. See you there!
 

OHAILA KHAN
Ohaila Khan
 
02-NOVEMBER-2018
 
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