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H&M CONSCIOUS EXCLUSIVE

— JASMEEN DUGAL

Who says you can't look smokin' hot in eco-friendly garments?! The environmental commitment of H&M continues with H&M Conscious Exclusive its Spring 2019, which embraces sustainable materials and processes. Along with organic cotton and linen, Tenci lyocell, recycled plastic, polyester, glass and silver, the brand has introduced Piñatex® — a leather alternative made with cellulose fibers extracted from pineapple leaves; BLOOM™Foam — plant-based flexible foam using algae biomass; and Orange Fiber® — sustainable fabric made with citrus by-products. 'We're thrilled to introduce new plant-based sustainable materials to create fashionable pieces that make a statement,' explained Ann-Sofie Johansson, Creative Advisor, H&M. Exuding both sustainability and style, this collection is available in select stores and online at hm.com. My favourites? The statement jacket crafted with silver Piñatex® and jacquard, the off-the-shoulder corset made from Orange Fiber® and the printed tunic dress — which I intend to accessorise with cowboy boots and strappy sandals!
 

H&M CONSCIOUS EXCLUSIVE
 
H&M CONSCIOUS EXCLUSIVE
 
H&M CONSCIOUS EXCLUSIVE
 
H&M CONSCIOUS EXCLUSIVE
 
14-APRIL-2019
 
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