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BOBBI BROWN COSMETICS' CONFIDENT BEAUTY

— JASMEEN DUGAL

A luxury brand that's championed inclusivity since its inception, Bobbi Brown Cosmetics has partnered with four multi-dimensional women from across the world — Tara Sutaria, Yara Shahidi, Elizabeth Olsen and NiNi — for its campaign, 'Confident Beauty'. ''Remaining true to our brand's core essence, each of these powerhouse women are emblematic of the Bobbi Brown consumer: confident, individually beautiful and defining success on their terms,'' explains Sandra Main, President, Bobbi Brown Cosmetics. The brand has also launched The Pretty Powerful Fund with $400,000 going to charities that reinforce the Fund's mission of supporting the creation of new possibilities for women.

 

What do the brand's global celebrity spokeswomen feel? ''In a world where we constantly strive for perfection, Bobbi Brown Cosmetics empowers real women by embracing and enhancing their individual beauty. It's surreal to be a part of the brand and makes me proud that it holds the same values that I believe in'' says actor, dancer and singer, Tara Sutaria. ''It's incredible to be part of a brand that has been so consistent and true to its identity,'' says actor, producer and women's advocate, Elizabeth Olsen. Actor and activist Yara Shahidi feels, ''The brand represents what my generation represents: the importance of inclusion, in all spaces.'' Actor NiNi fell in love with Bobbi Brown while prepping for a red-carpet appearance. ''I admired the brand's quality products that made my skin glow…'' Cheers!
 

BOBBI BROWN COSMETICS
Bobbi Brown Cosmetics
 
BOBBI BROWN COSMETICS
Tara Sutaria, the face of Bobbi Brown India
 
02-AUGUST-2019
 
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